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Pawsome Personalization: Perfect Gifts for Pets!
Pets have a soft spot in many families’ lives. With the increase of people working remote and having more time to focus on a new puppy or kitten, studies show that two out of every three American homes include a pet, whether it’s a furry loved one or maybe one with scales or gills. And that trend will most likely continue as more and more businesses and jobs go remote.
Here are some of the top selling pet products ready for you to personalize for your customers. If you aren’t already offering pet products, there’s never been a better time to get into this growing personalization market segment.
Dog or Cat Shirts & Bandanas:
Dog and cat owners get very excited when they can match outfits or accessories with their pets. A great way to expand into the personalized pet industry is offering custom shirts for your human customers and offering matching ones for their pet! There’s a reason big box stores and online retailers offer matching human and pet shirts sets, pajamas and more...it’s a very popular trend that won’t be going anywhere anytime soon.
Not only can you offer these to your customers, but local pet spas will put a bandana on their dog customers that promotes their brand after grooming. Partnering with a local groomer is a great way to get a semi-regular revenue stream.
Pet Leashes:
Leashes aren’t just for dogs anymore, as many people in the United States are training their cats to be adventurers with them as well! That nearly doubles the number of pets that might need a leash. With people steering towards outdoor activities more and more, they’re opting to bring their best furry friends along for the journey.
Personalized pet leashes with a dog or cat’s photo and name were extremely popular and trendy last year. Humans want their animal companions to look snazzy when out on a walk, whether they are touring a national park or simply walking around downtown, and a customized leash is a great way to show their love for their pets.
Pet Tags & Collars:
If you haven’t, take a moment and look on Etsy at personalized dog tags. You’ll see it’s a very hot market, and an EASY way to upsell to your customers who may already be buying a few pet items from you. Johnson Plastics Plus offers a wide range of pet tags for sublimation, toner transfer, engraving and vinyl applications. If a customer orders a pet leash or shirt, asking if they want to add a pet tag can give you easy, additional sales opportunities.
If you’re offering sublimation items to your customers, we have easy-to-sublimate pet collars that you can personalize to match their tag, giving little fido a fully put together look. You can even offer a complete outfit with a coordinating shirt, collar, and pet tag!
Pet Bowls:
If you’re like many households and have more than one pet, you know that they can be VERY particular which bowl they are eating from. Animals rely heavily on scent, and they don’t care for their food dish smelling like another pooch or kitty cat. Offering your customers personalized pet bowls for food and water really helps pet owners give their dog or cat the royal treatment, and it helps guests or pet sitters remember a pet's name when visiting.
Personalized Pet Memorials:
Pet Keepsake Boxes:
A very tough topic for customers is talking about losing a pet. Pets are a part of the family, and when they pass on it can be extremely difficult for the entire family. Our pet keepsake boxes offer a way to memorialize that special member of the family. Customize the box with your pet’s name and a heartfelt quote, creating a special place for your customers to store their pet's belongings. This thoughtful keepsake will help families cherish the memories of their beloved pet and provide comfort during their grieving process.
Ornaments:
Another way to commemorate a cherished pet, particularly one that’s gone over the rainbow bridge, is a personalized ornament your customers can hang on their tree year after year. Personalize an ornament with a photograph or their pet’s paw print for an extra special decoration for the family tree. Holidays can be very tough without a loved one, and having a way to remember them year after year is a great way for pet owners to keep the memory of their pet close to their heart.
Another great thing about the personalization industry is that any item can easily be personalized with a pet’s name or photo so don’t let your imagination stop at pet specific projects! Consider making custom keychains with sublimation and laser, customized leash holders, and whatever else you come up with! The pets are waiting!